Thursday, 27 October 2011

Radio Advert Codes And Conventions

Radio Advert Codes And ConventionsThe same narrator is used for the documentary as the radio advert to make the connected.

Radio Adverts are usually simple which contain the title, description, strap line, broadcaster and scheduling


There are usually some voice clips and music which are used in the documentary to show the connection between them.


The music and voice over used are made to suit the target audience.


The average duration of a radio advert should be between 30 and 40 seconds


The music bed is supposed to be catchy so the audience will remember it and therefore they will remember the documentary.

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